AMD Unfazed By Impending NVIDIA 9600 Launch

DigiTimes claims that AMD is unfazed by the upcoming launch of the GeForce 9600 launch. The reason they think this? Because AMD’s recent assertions that its current products have features comparable to, if not better than, the upcoming GeForce 9600.

With 9600 cards expected to hit the market at suggested retail prices in the range of US$169-189, this puts them up against AMD's current mid-range offering, the Radeon HD 3850, at between US$169-229. However, early benchmark results show the 9600 GT delivering performance just slightly below that of AMD's higher-end product, the 3870, which carries current pricing of around US$189-250 and above.

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